The Entrepreneurial Runway

A book about entrepreneurial life & businessBy Ed Shwartz

Excerpt the “The Entrepreneurial Runway”

I guess the best place is to start is with “why this book can help you” and “why you should listen to me”. Well I have been an entrepreneur my entire life however until I was old enough to spell the word Entrepreneur  I thought I was just a smart kid with a talent for making money and sales. I have spent my entire working career starting companies from scratch and I have amassed an enormous amount of experience mostly from learning that lead me to many successful ventures. Over the last 30+ years I have launched more than 25 companies in the food, beverage and consumer products market. I would like to say they all were smash hits but the truth is I failed a lot, I succeeded to but my real learning was from experiences. So I decided to write this book about ALL my experiences, not just the winners but the ones that taught me to understand how to change and adapt and to not let anyone stop me. This book is not a fluff book on ‘do this  and you will succeed”; no, this is real world hands on advise and information to help you think like and act like a leader, risk taker an innovator and an entrepreneur.

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